A theory of implicit reasoned action: The role of implicit and explicit attitudes in the prediction of behavior

James Jaccard, H. Blanton

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish (US)
Title of host publicationPrediction and change of health behavior
Subtitle of host publicationApplying the reasoned action approach
EditorsI. Ajzen, D. Albarracin, J. Hornik
Place of PublicationMahwah, New Jersey
StatePublished - 2006

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