Afterword: Shifting the Terms of the Debate

Natasha D. Schüll

Research output: Contribution to journalArticlepeer-review


The afterword discusses how this special issue’s articles work from different angles to unsettle the precepts of “attentional sovereignty” — the socially, politically, and economically valorized virtue that anchors most discussions over attention in its contemporary technological predicament. Whether the attentional sovereign appears in its liberal humanist or its neoliberal behavioral economic guise, sovereignty is valorized and considered under threat. By revealing the contemporary and historical backstories to our investment in this notion, these articles shift the terms of the debate around the attention crisis and clear space for thinking anew about the possibilities and limits of attention today.

Original languageEnglish (US)
Pages (from-to)360-365
Number of pages6
JournalScience Technology and Human Values
Issue number2
StatePublished - Mar 2022


  • attention
  • consumer sovereignty
  • governance
  • neoliberalism
  • politics
  • power

ASJC Scopus subject areas

  • Anthropology
  • Social Sciences (miscellaneous)
  • Philosophy
  • Sociology and Political Science
  • Economics and Econometrics
  • Human-Computer Interaction


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