All Earned Revenue is Not Created Equal: Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects

Jamie Levine Daniel

doi:10.1007/s11266-021-00373-3

All Earned Revenue is Not Created Equal: Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects

Jamie Levine Daniel

Wagner

Research output: Contribution to journal › Article › peer-review

Abstract

Nonprofit organizations increasingly rely on earned revenue to sustain their mission-driven activities. Previous research examining the effects of earned revenue on other income streams tends to study earned revenue in the aggregate. Using panel data from 12,372 organizations from 2010 to 2015, this analysis applies a framework of revenue embeddedness to link earned revenue activities to mission and analyze the effects of earned revenue activities on donations. Earned revenue activities offering new products or services to existing donors appear to complement individual donations. These findings have theoretical and practical applications related to how nonprofits pursue earned revenue.

Original language	English (US)
Pages (from-to)	1027-1041
Number of pages	15
Journal	Voluntas
Volume	32
Issue number	5
DOIs	https://doi.org/10.1007/s11266-021-00373-3
State	Published - Oct 2021

Keywords

Competition
Crowd-out
Donations
Earned revenue
Organizational identity

ASJC Scopus subject areas

Business and International Management
Sociology and Political Science
Public Administration
Strategy and Management

Access to Document

10.1007/s11266-021-00373-3

Cite this

@article{b959a4082d3141ff8572b21bf648b18f,

title = "All Earned Revenue is Not Created Equal: Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects",

abstract = "Nonprofit organizations increasingly rely on earned revenue to sustain their mission-driven activities. Previous research examining the effects of earned revenue on other income streams tends to study earned revenue in the aggregate. Using panel data from 12,372 organizations from 2010 to 2015, this analysis applies a framework of revenue embeddedness to link earned revenue activities to mission and analyze the effects of earned revenue activities on donations. Earned revenue activities offering new products or services to existing donors appear to complement individual donations. These findings have theoretical and practical applications related to how nonprofits pursue earned revenue.",

keywords = "Competition, Crowd-out, Donations, Earned revenue, Organizational identity",

author = "{Levine Daniel}, Jamie",

note = "Publisher Copyright: {\textcopyright} 2021, International Society for Third-Sector Research.",

year = "2021",

month = oct,

doi = "10.1007/s11266-021-00373-3",

language = "English (US)",

volume = "32",

pages = "1027--1041",

journal = "Voluntas",

issn = "0957-8765",

publisher = "Springer New York",

number = "5",

}

TY - JOUR

T1 - All Earned Revenue is Not Created Equal

T2 - Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects

AU - Levine Daniel, Jamie

PY - 2021/10

Y1 - 2021/10

N2 - Nonprofit organizations increasingly rely on earned revenue to sustain their mission-driven activities. Previous research examining the effects of earned revenue on other income streams tends to study earned revenue in the aggregate. Using panel data from 12,372 organizations from 2010 to 2015, this analysis applies a framework of revenue embeddedness to link earned revenue activities to mission and analyze the effects of earned revenue activities on donations. Earned revenue activities offering new products or services to existing donors appear to complement individual donations. These findings have theoretical and practical applications related to how nonprofits pursue earned revenue.

AB - Nonprofit organizations increasingly rely on earned revenue to sustain their mission-driven activities. Previous research examining the effects of earned revenue on other income streams tends to study earned revenue in the aggregate. Using panel data from 12,372 organizations from 2010 to 2015, this analysis applies a framework of revenue embeddedness to link earned revenue activities to mission and analyze the effects of earned revenue activities on donations. Earned revenue activities offering new products or services to existing donors appear to complement individual donations. These findings have theoretical and practical applications related to how nonprofits pursue earned revenue.

KW - Competition

KW - Crowd-out

KW - Donations

KW - Earned revenue

KW - Organizational identity

UR - http://www.scopus.com/inward/record.url?scp=85116856139&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85116856139&partnerID=8YFLogxK

U2 - 10.1007/s11266-021-00373-3

DO - 10.1007/s11266-021-00373-3

M3 - Article

AN - SCOPUS:85116856139

SN - 0957-8765

VL - 32

SP - 1027

EP - 1041

JO - Voluntas

JF - Voluntas

IS - 5

ER -

All Earned Revenue is Not Created Equal: Revenue Embeddedness as a Framework for Exploring Crowding-In/Crowding-Out Effects

Abstract

Keywords

ASJC Scopus subject areas

Access to Document

Other files and links

Fingerprint

Cite this