An un-tethered mobile shopping experience

Venkatraman Ramakrishna, Saurabh Srivastava, Jerome White, Nitendra Rajput, Kundan Shrivastava, Sourav Bhattacharya, Yetesh Chaudhary

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Smart phones with access to apps from online stores are ideal candidates to replace expensive hardware like PoS terminals for retail. A standard set of shopper and retailer apps can replace the conventional retailer IT setup in settings ranging from rural areas with low connectivity to dense urban areas. We describe how we built such a set of apps for mobile shoppers and retailers equipped only with smart phones and tablets, and who require little to no training to use them. These apps are flexible enough to be used by small shops with small inventories as well as large grocery chains. Our apps enable retailers to manage their inventories and finances, and shoppers to discover retailers, match shopping lists, and make purchases. We describe a user study of retailers in North India to understand the ecosystem in emerging markets, and ascertain their needs, helping us build a useful platform for mobile shopping.

Original languageEnglish (US)
Title of host publicationMobile and Ubiquitous Systems
Subtitle of host publicationComputing, Networking, and Services - 10th International Conference, MOBIQUITOUS 2013, Revised Selected Papers
EditorsIvan Stojmenovic, Zixue Cheng, Song Guo
PublisherSpringer Verlag
Pages409-421
Number of pages13
ISBN (Electronic)9783319115689
DOIs
StatePublished - 2014
Event10th International Conference on Mobile and Ubiquitous Systems: Computing, Networking and Services, MOBIQUITOUS 2013 - Tokyo, Japan
Duration: Dec 2 2013Dec 4 2013

Publication series

NameLecture Notes of the Institute for Computer Sciences, Social-Informatics and Telecommunications Engineering, LNICST
Volume131
ISSN (Print)1867-8211

Other

Other10th International Conference on Mobile and Ubiquitous Systems: Computing, Networking and Services, MOBIQUITOUS 2013
CountryJapan
CityTokyo
Period12/2/1312/4/13

Keywords

  • Emerging market
  • Mobile payment
  • Mobile shopping
  • User study

ASJC Scopus subject areas

  • Computer Networks and Communications

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