Changing the incentive structure of social media may reduce online proxy failure and proliferation of negativity

Claire E. Robertson, Kareena Del Rosario, Steve Rathje, Jay J. Van Bavel

Research output: Contribution to journalReview articlepeer-review

Abstract

Social media takes advantage of people's predisposition to attend to threatening stimuli by promoting content in algorithms that capture attention. However, this content is often not what people expressly state they would like to see. We propose that social media companies should weigh users' expressed preferences more heavily in algorithms. We propose modest changes to user interfaces that could reduce the abundance of threatening content in the online environment.

Original languageEnglish (US)
Article numbere81
JournalBehavioral and Brain Sciences
Volume47
DOIs
StatePublished - May 13 2024

ASJC Scopus subject areas

  • Neuropsychology and Physiological Psychology
  • Physiology
  • Behavioral Neuroscience

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