Abstract
A framework for studying behavioral decision making in cross-cultural contexts is described. The approach is based upon a combined etic-emic methodology and circumvents scaling problems that have plagued past applications of decision theory in different cultures. The approach was applied empirically to career decisions of college students in the United States and Hong Kong. Overall, the data were supportive of the framework.
Original language | English (US) |
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Pages (from-to) | 123-149 |
Number of pages | 27 |
Journal | Journal of Cross-Cultural Psychology |
Volume | 17 |
Issue number | 2 |
DOIs | |
State | Published - Jun 1986 |
ASJC Scopus subject areas
- Social Psychology
- Cultural Studies
- Anthropology