Decoding data analytics capabilities from topic modeling on press releases

Jeancarlo Bonilla, Bharat Rao

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

In their quest for data-driven insight, firms align their resources to produce information that is actionable. Moreover, the bundling and utilization of these valuable resources is what defines an organizational capability. Thus, in this paper we conceptualize a new type of capability - data analytics capabilities, DAC, as the ability to assemble, coordinate, mobilize, and deploy analytics-based resources with strategic purpose. Using text as data, we explore the use of probabilistic topic modeling on historical press releases, in an attempt to identify types of DAC from successful data analytics investments. Press and news releases frequently articulate a firm's resource allocation strategy, proving an opportunity to automatically classify these into topics that can suggest categorization of DAC. We explore 8-year historical press releases and apply Latent Dirichlet Allocation topic modeling to 273 press releases.

Original languageEnglish (US)
Title of host publicationPICMET 2015 - Portland International Center for Management of Engineering and Technology
Subtitle of host publicationManagement of the Technology Age, Proceedings
EditorsTugrul U. Daim, Dilek Cetindamar Kozanoglu, Dundar F. Kocaoglu, Timothy R. Anderson, Gary Perman, Kiyoshi Niwa
PublisherPortland State University
Pages1959-1968
Number of pages10
ISBN (Electronic)9781890843328
DOIs
StatePublished - Sep 21 2015
EventPortland International Center for Management of Engineering and Technology, PICMET 2015 - Portland, United States
Duration: Aug 2 2015Aug 6 2015

Publication series

NamePortland International Conference on Management of Engineering and Technology
Volume2015-September

Other

OtherPortland International Center for Management of Engineering and Technology, PICMET 2015
Country/TerritoryUnited States
CityPortland
Period8/2/158/6/15

ASJC Scopus subject areas

  • General Engineering
  • Strategy and Management

Fingerprint

Dive into the research topics of 'Decoding data analytics capabilities from topic modeling on press releases'. Together they form a unique fingerprint.

Cite this