Effects of Credibility Indicators on Social Media News Sharing Intent

Waheeb Yaqub, Otari Kakhidze, Morgan L. Brockman, Nasir Memon, Sameer Patil

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

In recent years, social media services have been leveraged to spread fake news stories. Helping people spot fake stories by marking them with credibility indicators could dissuade them from sharing such stories, thus reducing their amplification. We carried out an online study (N = 1,512) to explore the impact of four types of credibility indicators on people's intent to share news headlines with their friends on social media. We confirmed that credibility indicators can indeed decrease the propensity to share fake news. However, the impact of the indicators varied, with fact checking services being the most effective. We further found notable differences in responses to the indicators based on demographic and personal characteristics and social media usage frequency. Our findings have important implications for curbing the spread of misinformation via social media platforms.

Original languageEnglish (US)
Title of host publicationCHI 2020 - Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems
PublisherAssociation for Computing Machinery
ISBN (Electronic)9781450367080
DOIs
StatePublished - Apr 21 2020
Event2020 ACM CHI Conference on Human Factors in Computing Systems, CHI 2020 - Honolulu, United States
Duration: Apr 25 2020Apr 30 2020

Publication series

NameConference on Human Factors in Computing Systems - Proceedings

Conference

Conference2020 ACM CHI Conference on Human Factors in Computing Systems, CHI 2020
CountryUnited States
CityHonolulu
Period4/25/204/30/20

Keywords

  • disinformation
  • facebook
  • fact-check indicators
  • fake news
  • misinformation
  • news headlines
  • news sharing
  • social media

ASJC Scopus subject areas

  • Computer Graphics and Computer-Aided Design
  • Human-Computer Interaction
  • Software

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  • Cite this

    Yaqub, W., Kakhidze, O., Brockman, M. L., Memon, N., & Patil, S. (2020). Effects of Credibility Indicators on Social Media News Sharing Intent. In CHI 2020 - Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems [3376213] (Conference on Human Factors in Computing Systems - Proceedings). Association for Computing Machinery. https://doi.org/10.1145/3313831.3376213