Enhancing consumer behavior with implementation intentions

Peter Gollwitzer, Maik Bieleke, Paschal Sheeran

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish (US)
Title of host publicationInternational handbook of consumer psychology
EditorsC. Jansson-Boyd, M. Zawisza
Place of PublicationNew York, NY
PublisherRoutledge Taylor & Francis Group
StateAccepted/In press - 2016

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