Original language | English (US) |
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Title of host publication | International handbook of consumer psychology |
Editors | C. Jansson-Boyd, M. Zawisza |
Place of Publication | New York, NY |
Publisher | Routledge Taylor & Francis Group |
State | Accepted/In press - 2016 |
Enhancing consumer behavior with implementation intentions
Peter Gollwitzer, Maik Bieleke, Paschal Sheeran
Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review