Food Marketing to - and Research on - Children: New Directions for Regulation in the United States

Jennifer L. Pomeranz, Dariush Mozaffarian

Research output: Contribution to journalArticlepeer-review

Abstract

As countries around the world work to restrict unhealthy food and beverage marketing to children, the U.S. remains reliant on industry-self regulation. The First Amendment's protection for commercial speech and previous gutting of the Federal Trade Commission's authority pose barriers to restricting food marketing to children. However, false, unfair, and deceptive acts and practices remain subject to regulation and provide an avenue to address marketing to young children, modern practices that have evaded regulation, and gaps in the food and beverage industry's self-regulatory approach.

Original languageEnglish (US)
Pages (from-to)542-550
Number of pages9
JournalThe Journal of law, medicine & ethics : a journal of the American Society of Law, Medicine & Ethics
Volume50
Issue number3
DOIs
StatePublished - 2022

Keywords

  • First Amendment
  • Food Marketing
  • Market Research on Children
  • Unfair and Deceptive Acts and Practices

ASJC Scopus subject areas

  • Medicine(all)

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