TY - JOUR
T1 - Identifying identity and attributing value to attributes
T2 - reconsidering mechanisms of preference decisions
AU - Perkins, Aster Q.
AU - Rich, Erin L.
N1 - Publisher Copyright:
© 2021 Elsevier Ltd
PY - 2021/10
Y1 - 2021/10
N2 - Although the orbitofrontal cortex (OFC) robustly encodes value during preference decisions, it also encodes multiple non-value features of choice options. The role of this information, and its relationship to the options’ overall value remain open questions. In this opinion, we attempt to disentangle oft-studied categories of option information – identity and attributes – in the context of both classic theories of economic choice and contradicting evidence of choice biases in multi-attribute decisions. In doing so, we aim to set forth considerations for understanding the wide variety of decision-relevant information encoded by the OFC during preference decisions.
AB - Although the orbitofrontal cortex (OFC) robustly encodes value during preference decisions, it also encodes multiple non-value features of choice options. The role of this information, and its relationship to the options’ overall value remain open questions. In this opinion, we attempt to disentangle oft-studied categories of option information – identity and attributes – in the context of both classic theories of economic choice and contradicting evidence of choice biases in multi-attribute decisions. In doing so, we aim to set forth considerations for understanding the wide variety of decision-relevant information encoded by the OFC during preference decisions.
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U2 - 10.1016/j.cobeha.2021.04.019
DO - 10.1016/j.cobeha.2021.04.019
M3 - Review article
AN - SCOPUS:85106513911
SN - 2352-1546
VL - 41
SP - 98
EP - 105
JO - Current Opinion in Behavioral Sciences
JF - Current Opinion in Behavioral Sciences
ER -