Meta-analysis in consumer research

D. Brinberg, James Jaccard

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

Original languageEnglish (US)
Title of host publicationPerspectives on methodology in consumer research
EditorsD. Brinberg, R. Lutz
Place of PublicationNew York
StatePublished - 1986

Cite this

Brinberg, D., & Jaccard, J. (1986). Meta-analysis in consumer research. In D. Brinberg, & R. Lutz (Eds.), Perspectives on methodology in consumer research Springer-Verlag.