Notes on the advertisement and the advertising agency in India's twentieth century

Arvind Rajagopal

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish (US)
Title of host publicationGlobalising Everyday Consumption in India
Subtitle of host publicationHistory and Ethnography
PublisherTaylor and Francis
Number of pages26
ISBN (Electronic)9780429609039
ISBN (Print)9781032024356
StatePublished - Jul 22 2021

ASJC Scopus subject areas

  • General Social Sciences

Cite this