Online Grocery Shopping Behaviors and Attitudes Among Asian Americans

Pasquale E. Rummo; Shahmir H. Ali; Julie Kranick; Lorna E. Thorpe; Stella S. Yi

doi:10.1007/s10903-022-01433-6

Online Grocery Shopping Behaviors and Attitudes Among Asian Americans

Pasquale E. Rummo, Shahmir H. Ali, Julie Kranick, Lorna E. Thorpe, Stella S. Yi

Urban Initiative

Research output: Contribution to journal › Article › peer-review

Abstract

How online grocery shopping behaviors differ among Asian American (AA) ethnic subgroups and acculturation level is unknown. From June 9–15, 2020, we administered an online survey to a nationally-derived nonprobability sample of 2,895 AA adults, including 1,737 East, 570 South, and 587 Southeast Asian adults, assessing online grocery shopping (yes/no, frequency, reasons). We used logistic regression to compare responses by subgroup and acculturation score, controlling for sociodemographics. Thirty-percent of participants reported shopping online for groceries in a typical month, with a higher percentage among South (45%) versus East Asian adults (23%). Participants with low (vs. high) acculturation scores were more likely to report a lack of special foods (OR = 0.7; 95% CI: 0.5–0.98) and poor food quality (OR = 0.6; 95% CI: 0.4–0.7) as preventing them from shopping online. Online grocery shopping has the capacity to address inequities in health, potentially via culturally-tailored programs designed for less-acculturated AA adults.

Original language	English (US)
Pages (from-to)	496-504
Number of pages	9
Journal	Journal of Immigrant and Minority Health
Volume	25
Issue number	2
DOIs	https://doi.org/10.1007/s10903-022-01433-6
State	Published - Apr 2023

Keywords

Acculturation
Asian Americans
Cultural Influence
Health Equity
Online Grocery

ASJC Scopus subject areas

Epidemiology
Public Health, Environmental and Occupational Health

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10.1007/s10903-022-01433-6

Cite this

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title = "Online Grocery Shopping Behaviors and Attitudes Among Asian Americans",

abstract = "How online grocery shopping behaviors differ among Asian American (AA) ethnic subgroups and acculturation level is unknown. From June 9–15, 2020, we administered an online survey to a nationally-derived nonprobability sample of 2,895 AA adults, including 1,737 East, 570 South, and 587 Southeast Asian adults, assessing online grocery shopping (yes/no, frequency, reasons). We used logistic regression to compare responses by subgroup and acculturation score, controlling for sociodemographics. Thirty-percent of participants reported shopping online for groceries in a typical month, with a higher percentage among South (45%) versus East Asian adults (23%). Participants with low (vs. high) acculturation scores were more likely to report a lack of special foods (OR = 0.7; 95% CI: 0.5–0.98) and poor food quality (OR = 0.6; 95% CI: 0.4–0.7) as preventing them from shopping online. Online grocery shopping has the capacity to address inequities in health, potentially via culturally-tailored programs designed for less-acculturated AA adults.",

keywords = "Acculturation, Asian Americans, Cultural Influence, Health Equity, Online Grocery",

author = "Rummo, {Pasquale E.} and Ali, {Shahmir H.} and Julie Kranick and Thorpe, {Lorna E.} and Yi, {Stella S.}",

note = "Funding Information: This project was supported by the NYU Center for the Study of Asian American Health under the NIH National Institute on Minority Health & Health Disparities grant award # U54MD000538-15. We would like to thank Stella Chong, Lily Divino, Mary Joy Garcia, Alka Kanaya, Simona Kwon, Stephanie Liu, Binh Lu, Deborah Min, Rhea Naik, Chorong Park, MD Taher, Sameer Talegawkar, Kosuke Tamura, Tracy Vo, and Jennifer Wong for their feedback on our survey questions related to acculturation, diet, and grocery shopping. Publisher Copyright: {\textcopyright} 2022, The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature.",

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N1 - Funding Information: This project was supported by the NYU Center for the Study of Asian American Health under the NIH National Institute on Minority Health & Health Disparities grant award # U54MD000538-15. We would like to thank Stella Chong, Lily Divino, Mary Joy Garcia, Alka Kanaya, Simona Kwon, Stephanie Liu, Binh Lu, Deborah Min, Rhea Naik, Chorong Park, MD Taher, Sameer Talegawkar, Kosuke Tamura, Tracy Vo, and Jennifer Wong for their feedback on our survey questions related to acculturation, diet, and grocery shopping. Publisher Copyright: © 2022, The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature.

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N2 - How online grocery shopping behaviors differ among Asian American (AA) ethnic subgroups and acculturation level is unknown. From June 9–15, 2020, we administered an online survey to a nationally-derived nonprobability sample of 2,895 AA adults, including 1,737 East, 570 South, and 587 Southeast Asian adults, assessing online grocery shopping (yes/no, frequency, reasons). We used logistic regression to compare responses by subgroup and acculturation score, controlling for sociodemographics. Thirty-percent of participants reported shopping online for groceries in a typical month, with a higher percentage among South (45%) versus East Asian adults (23%). Participants with low (vs. high) acculturation scores were more likely to report a lack of special foods (OR = 0.7; 95% CI: 0.5–0.98) and poor food quality (OR = 0.6; 95% CI: 0.4–0.7) as preventing them from shopping online. Online grocery shopping has the capacity to address inequities in health, potentially via culturally-tailored programs designed for less-acculturated AA adults.

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Online Grocery Shopping Behaviors and Attitudes Among Asian Americans

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Keywords

ASJC Scopus subject areas

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