@inproceedings{bcb3ea3c53324d45ae0a8c853b55ee51,
title = "Pathways to fragmentation user flows and web distribution infrastructures",
abstract = "This study analyzes how web audiences flow across online digital features. We construct a directed network of user flows based on sequential user clickstreams for all popular websites (n=1761), using traffic data obtained from a panel of a million web users in the United States. We analyze these data to identify constellations of websites that are frequently browsed together in temporal sequences, both by similar user groups in different browsing sessions as well as by disparate users. Our analyses thus render visible previously hidden online collectives and generate insight into the varied roles that curatorial infrastructures may play in shaping audience fragmentation on the web.",
keywords = "Clickstream, Curation, Fragmentation, Infrastructure, Network analysis, Web usage",
author = "Harsh Taneja and Wu, {Angela Xiao}",
note = "Publisher Copyright: {\textcopyright} 2018 Copyright held by the owner/author(s). Publication rights licensed to ACM.; 10th ACM Conference on Web Science, WebSci 2018 ; Conference date: 27-05-2018 Through 30-05-2018",
year = "2018",
month = may,
day = "15",
doi = "10.1145/3201064.3201107",
language = "English (US)",
series = "WebSci 2018 - Proceedings of the 10th ACM Conference on Web Science",
publisher = "Association for Computing Machinery, Inc",
pages = "255--259",
booktitle = "WebSci 2018 - Proceedings of the 10th ACM Conference on Web Science",
}