Reimagining Internet Geographies: A User-Centric Ethnological Mapping of the World Wide Web

Angela Xiao Wu, Harsh Taneja

Research output: Contribution to journalArticlepeer-review

Abstract

We propose a new user-centric imagery of the WWW that foregrounds local usage and its shaping forces, in contrast to existing imageries that prioritize Internet infrastructure. We construct ethnological maps of WWW usage through a network analysis of shared global traffic between 1000 most popular websites at 3 time points and develop granular measures for exploring global participation in online communication. Our results reveal the significant growth and thickening of online regional cultures associated with the global South. We draw attention to how local cultural identity, affirmative state intervention and economic contexts shape regional cultures on the global WWW.

Original languageEnglish (US)
Pages (from-to)230-246
Number of pages17
JournalJournal of Computer-Mediated Communication
Volume21
Issue number3
DOIs
StatePublished - May 1 2016

Keywords

  • Cross-cultural Comparison
  • Internet Studies
  • Media Choice
  • Network Analysis
  • Regional Cultures
  • Web Use

ASJC Scopus subject areas

  • Computer Science Applications
  • Computer Networks and Communications

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