Retail and consumer aspects of the organic milk market

Carolyn Dimitri; Kathryn M. Venezia

Retail and consumer aspects of the organic milk market

Nutrition and Food Studies

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Abstract

Consumer interest in organic milk has burgeoned, resulting in rapid growth in retail sales of organic milk. New analysis of scanner data from 2004 finds that most purchasers of organic milk are White, high income, and well educated. The data indicate that organic milk carries the USDA organic seal about 60 percent of the time, most organic milk is sold in supermarkets, organic price premiums are large and vary by region, and most organic milk is branded.

Original language	English (US)
Title of host publication	Emerging Issues in the U.S. Organic Food Industry
Publisher	Nova Science Publishers, Inc.
Pages	109-126
Number of pages	18
ISBN (Print)	9781617612848
State	Published - Jan 1 2011

ASJC Scopus subject areas

General Agricultural and Biological Sciences

Cite this

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title = "Retail and consumer aspects of the organic milk market",

abstract = "Consumer interest in organic milk has burgeoned, resulting in rapid growth in retail sales of organic milk. New analysis of scanner data from 2004 finds that most purchasers of organic milk are White, high income, and well educated. The data indicate that organic milk carries the USDA organic seal about 60 percent of the time, most organic milk is sold in supermarkets, organic price premiums are large and vary by region, and most organic milk is branded.",

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Retail and consumer aspects of the organic milk market

Abstract

ASJC Scopus subject areas

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